We create influence among some of the world's most recognized brands by pushing beyond information to deliver actionable insights rooted in a true understanding of your business needs.

No bloated reports to pore over. No confusing charts to interpret. Only powerful insights and recommendations, presented in clear, concise language and compelling visuals.

So when the time comes to share your work, you'll be ready.

What we Do

Where we  Excel

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Not your Typical market researchers.

What matters to you is what matters to us
Depth of knowledge meets broad capabilities, allowing us to think differently and apply the right mix of unconventional and proven approaches to perfectly address your unique objectives.

No one can compete with our combination of aptitude, attitude, and agility.

Trusted Advisors. Seamless Partnership.

Personalized Solutions. Flexible Research Designs.

You have a job to do and don’t have time to become an expert in all things. Let us take some of the weight off your shoulders. Our industry and subject matter experts will work closely with you to form a collaborative, consultative relationship where we can serve as an extension of your team.

What matters to you is what matters to us. While typical marketing research companies may restrict you to their limited offerings and standardized approaches, we love to flex our expertise to build and customize solutions specifically for YOU and YOUR unique needs. We mean it – you won’t get wrapped up in any red tape here!

Every step of our process is grounded in  Your Business

Discovery

This is where we roll up our sleeves and dig in to understand your business and exactly what insights are needed to support decision-making.

Design

Next, our team taps into its collective creativity to map out a comprehensive, fully-custom project plan laser-focused on your unique objectives.

Development

With data in hand, our expert analysts and data scientists begin exploring with purpose and share big ideas with you early on so you can weigh in.

Delivery

Your most influential insights get wrapped up tight in compelling, concise, surprise-free deliverables that are ready to take straight to stakeholders

Don’t just take our word for it.

Our commitment to the success of our clients has resulted in our consistent, long-standing rank as an Insights Association Top 50 U.S. Insights & Analytics Company and our most recent designation as a Top 25 Market Research Company.

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See why clients say our Deliverables & Reporting are the best in the industry!
Your dedication to helping us learn as much as we can from each and every study is so valuable and truly exceptional compared with other suppliers.
See why clients say our Deliverables & Reporting are the best in the industry!
Many suppliers tout a willingness or desire to 'partner', but Directions demonstrates it with action.
See why clients say our Deliverables & Reporting are the best in the industry!
Directions truly excels at client service. I always feel like I have a highly skilled team of people who are dedicated to my work.
See why clients say our Deliverables & Reporting are the best in the industry!
They are not just executers, but partners who want to make sure they are able to understand our needs and can deliver results that will meet them.
See why clients say our Deliverables & Reporting are the best in the industry!
Your dedication to helping us learn as much as we can from each and every study is so valuable and truly exceptional compared with other suppliers.

About Directions

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Directions is a top business insights and analytics company. We were founded over 30 years ago with the distinct mission to form long-term partnerships with marketing, consumer insight and B2B insights leaders and professionals, empowering them to impact strategic business decisions and drive action in their organizations - and we remain as passionate about living that out today as ever!

Directions is the full-service marketing research division of Directions Inc, an employee-owned firm headquartered in Cincinnati, Ohio, with regional offices around the country, conducting work globally.

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We would love to hear from you!

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