Introducing AMO - Adaptive Marketing Optimizer

Directions is pleased to announce the launch of CrowdSight. Our new solution to test product ideas, positioning/messaging routes, taglines, names, pack designs, claims, ad ideas, and more.

Directions Inc is named a 2023 Top Workplace by the Cincinnati Enquirer for the Seventh Year in a Row!

We are pleased to announce that Jim Lane has been elected the new President & Chief Marketing Officer of Directions. Jim, who is currently CMO, will be taking over for Randy Brooks who, after serving as Founder and President for the past 27 years, will assume the role as Chairman of the Board.